106.7 fm
Among other responsibilities and necessities – including booking shows, recording and selling EPs, and touring—band promotion is a time consuming and tedious job that some bands and artists don’t have enough time or money to do. Mainstream radio, in a word, can seem inapproachable to smaller bands still struggling to make it onto a label. With all the rules and regulations stated by record companies and the FCC, radio does not seem like a marketable approach for the smaller, unsigned band. Thanks to the world-famous Los Angeles station KROQ, bands can rest assured that their music has a chance on the FM airwaves every Sunday night at 9pm. The show is called Locals Only, and it presents its listeners with new music from bands all over the Los Angeles area. DJ Kat Corbett runs the hour-long program, during which she interviews bands, holds in-studio acoustic performances, plays the newest music from L.A. artists, and updates listeners with local concerts, shows, and festivals. Locals Only alumni include Silversun Pickups, Sea Wolf, Stone Temple Pilots, and Foreign Born. The program has grown to incorporate their own promotional showcases that benefit both the band and the station, teaming up with well-known L.A. venues such as The Echo and Spaceland. Are you in a band? KROQ Locals Only is interested. DJ Kat will personally listen to your demo, and contact you if she finds it fitting for the show. All you have to do is visit KROQ’s very informative website or myspace page, and follow the steps for submitting your music to the station. Locals Only is a program that was started in order to promote bands to all of KROQ’s listeners, and has not stopped expanding and widening its range of listeners from the beginning. Los Angeles musicians and bands can rest assured that they will be heard, they will be promoted, and they will make it to the FM airwaves.
